How to be a Successful SEO Specialist – 10 Quick Tips

How to be a Successful SEO Specialist – 10 Quick Tips

Many people, particularly IT and Marketing graduates, often ask me about how to be a successful SEO specialist. Obviously there is no short cut solution to this, however, I have put together 10 quick tips to help them find an answer to their query. They are:

  1. Only join the SEO (Search Engine Optimization) field if you really have a passion and a personal interest in it – do not join it for money (yes, it is one of the best paying marketing domain!).
  2. Build a website or blog, experiment with various SEO techniques and try to get top ranking for some competitive keywords through it – do not experiment with the websites of clients.
  3. Always keep learning. Even after you have established yourself at top level, try to learn at least one new thing every day regarding SEO. Never think you have learnt ‘all’ about SEO.
  4. Think critically and learn from mistakes. Everyone makes mistakes. Sometimes you learn more from mistakes rather than doing it right first time. Remember, mistake is not really a mistake if you learn from it!
  5. Do not be afraid of changes, rather prepare for changes because you are in an industry related to the Internet– take every change in industry as an opportunity. If you are not prepared for a change, better leave SEO.
  6. Go to top SEO or related conferences and seminars. Also take interest in other related fields, such as, marketing and IT.
  7. Follow at least a couple of SEO industry top blogs for regular updates.
  8. Share knowledge with others through all online and offline channels, especially through social media.
  9. Get relevant education and certifications Only from internationally recognized resources. However, bear in mind that nothing is more important than proven track record in SEO industry!
  10. Have patience. Patience is the ‘keyword’ to many successful SEO projects! Love what you do!!

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